Battle Tested: Greta Van Fleet's Jake And Sam Kiszka Talk Ambitious New Album, 'The Battle At Garden's Gate' | GRAMMY.com (2024)

Greta Van Fleet is primed and ready for a battle. On "Age of Machine," off the band's latest album, The Battle at Garden's Gate, singer Josh Kiszka questions the domination social media, one societal machine, has on his generation, Gen Z: "Perfect child/Plugged in since the womb/Prophet of the dune/In this electric tomb," he sings.

"You have people, young men and young women, who are plugged into social media and into alternative forms of growing up and how you inter-personalize some of these things," his brother, Jake, tells GRAMMY.com during a recent interview.

"You make so many constructs, the social media telling a young person, 'You're not skinny enough, you're not pretty enough, you're not smart enough, you're not perfect.' And I think this song says, 'Yeah, you are.' It says that these things are machine-created constructs. That's not the reality; it's not truthful."

In the past few years, life on the road and a move to Nashville have made the band more aware of the wide world outside of their native Michigan. Being exposed to different ways of thinking and meeting new people gave them empathy for others less fortunate who struggle with inequality, hunger and poverty. It also made the band realize how alike we all are.

These themes, and more, are lyrically at the heart of The Battle at Garden's Gate.

"The stories are what translate most to the human soul," bass/keyboard player and fellow brother Sam says.

Adds Jake, "It is masked in hope and it's mastered with this kind of feeling that we, as a human species, can overcome these very great challenges."

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Greta Van Fleet, which also features their friend Danny Wagner on drums, have come a long way since first performing in their small hometown of Frankenmuth, Michigan, nearly a decade ago. Following an unexpected surge in popularity thanks to their earlier, vintage-rock-infused releases, including their 2017 GRAMMY-winning double EP, From the Fires, as well as their 2018 debut album, Anthem of the Peaceful Army, they've since routinely sold out venues around the globe, performed on late-night shows such as "Saturday Night Live" and "The Tonight Show Starring Jimmy Fallon," and played international music festivals, including Coachella.

Building on that momentum, Battle at Garden's Gate, produced by Greg Kurstin (Paul McCartney, Foo Fighters and Adele), now sees Greta Van Fleet exploring a more cinematic and progressive sound while marking a vision fully realized for the band.

"I think this is the record that we always wanted to make even years and years ago, when we were still playing in the garage," Jake says.

GRAMMY.com caught up with Greta Van Fleet's Jake and Sam Kiszka recently to discuss their new album, The Battle at Garden's Gate, the importance of finding hope in songs, the effect of technology and social media on their generation, and embracing the Led Zeppelin comparisons.

This interview has been edited for clarity and brevity.

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Everything's screeched to a halt due to the COVID-19 pandemic. How have you kept busy over the past year?

Jake Kiszka: Well, we haven't. We've been bored off our asses … It's been kind of a double-edged sword because touring is such at the core of what we do; it's sort of the sole purpose of a group like [ours]. But I suppose on the other side of the blade, it's been interesting because we have been able to take a form of creativity and redirect it in another direction … We've been able to really shape and craft a lot of the visual aesthetics for what we're doing.

I think we also cursed ourselves because when we made the record, we went into it with this idea that we can do whatever we want. And whenever there was a question about how we are going to replicate that live, we said, "Don't worry about it. We'll figure that out later." So, I think it's perhaps the record that we made that shut down the world.

[The time off] lent us the ability for two more songs on the album. We pretty much had the record entirely recorded last summer and everything shut down. So, we started writing again—we started writing a new album, actually—and we came up with these two songs, "The Barbarians" and "Caravel" that … sounded so much like The Battle at Garden's Gate.

Many of the songs have a hopeful aspect to them. Why was it important to have that element?

Jake: It's tough to feel hopeful, especially in this day and age. I think that's something that's super important about the record. We didn't necessarily record it with the intention to be releasing it into a world like this, but it was very appropriate … [It's important] being able to deal with rapid industry growth and greed and being able to deal with gender norms and a lot of racial issues and a lot of things that our generation is going to have to solve in the very, very [near] future. It is masked in hope and it's mastered with this kind of feeling that we, as a human species, can overcome these very great challenges.

Sam Kiszka: Most people have chalked the album to be a very dark album, whereas actually, it's kind of the opposite. It's sort of a representation of the resilience of the human soul.

Why did The Battle at Garden's Gate feel like a fitting title for this collection?

Sam: I think that the whole idea of what humanity is, is fundamentally broken and we are just so fundamentally cursed as being humans in this world. There's always greed and there's always hate, and there's always some kind of misunderstanding that causes some kind of ridiculous wars and everything that can destroy humanity. That's what's outside of the gate, and in the theoretical world inside the gate is perfect mankind, right?

It's kind of like this Garden of Eden idea: It's all perfection within the confines of those four walls. [There are] so many metaphors that you can pull out of that. And that was our intention to build this world, to be able to tell these stories because the stories are what translates most to the human soul. You may not know somebody until you know their story, and that is a fundamentally understood thing.

I think the gate and everything outside the gate and everything within this world that we've started building exists only as a tool that we can use to show people what is happening in our world currently.

Jake: As this thing develops, it starts to reveal itself to a certain degree that we now understand more of what the story is we're trying to tell lyrically or instrumentally; we had a greater understanding of the personality of the album and it's a story. It pulls from the mythology. It involves very contemporary issues and biblical themes. The Battle at Garden's Gate just seemed like a perfect title.

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While touring the past few years, the band got to meet a lot of different people and were exposed to different cultures. How were those experiences impactful?

Jake: They really … [informed us] of a lot of the alternative ways of thought and certainly many different philosophies throughout the world … It gave us a topic to discuss, it gave us something important to say … There's ... hope that you've been reformed of in these different cultures.

There's also this aspect of sadness that you see in the world. There's poverty and there's hunger, and there are so many different things … in terms of what represents [itself] on the album.

What's one specific moment on the road that really impacted you?

Sam: Hearing Dave Grohl talk about what music is and his interpretation of that, and Taylor Hawkins as well … Seeing those guys be so excited to play and so excited to be there and be so talkative and soulful. It was really invigorating to be on the road and have that kind of energy shooting around. So we have a profound respect for those guys, how they do what they do.

"Age of Machine" questions the role of technology in society. What was the inspiration for that one?

Sam: One of the main ones was futuristic work in literature and film. The whole idea that society gets to a place in time where the technology takes over men and it poses this very fundamental issue: Are men more intelligent than the machine? Or is it the other way around?

You can think of machine as the technological kind of fetters; let's call it your phone, social media, whatever that is, whatever is poisoning our society's minds. And then you have machine, which is this very archaic system that functions only because of the greed and the wealth of exploiting the Earth.

Jake: In the song, there's a lyric: "Plugged into the womb." You have people, young men and young women, who are plugged into social media and into alternative forms of growing up and how you inter-personalize some of these things. You make so many constructs, the social media telling a young person, "You're not skinny enough, you're not pretty enough, you're not smart enough, you're not perfect." And I think this song says, "Yeah, you are." It says that these things are machine-created constructs, that's not the reality. It's not truthful.

Greg Kurstin was instrumental in giving the band confidence to try new things. How did he help the band go in a different direction?

Jake: What Greg brought was age and wisdom to this process … He was there to guide us if we needed assistance. Another thing that he really taught us was problem-solving, musically. You come into a bridge and you're like, "We have three options." And Gregg can say, "I like them all, but this one in particular stands out to me because." And I think that was a big leg up for us and a big learning experience.

Sam: Yeah, it was a good book ending to quite a story.

Jake: I think this is the record that we always wanted to make even years and years ago, when we were still playing in the garage. We just didn't have the means to do it. Also, I don't really think we had the resume to make a record like this, something that is so aggressively large.

It feels [like] we had the opportunity to choose and do everything our own way. We made this record and, in our eyes, it's perfect. It's exactly molded to the verifications and the specifications, tailor-fit, kind of exactly what we want. Which I can't say for any of our other previous work; there's always been things that we kind of abandoned. As Da Vinci said, [you never really finished art, you just abandon it. But we sure as f**k finished it on The Garden's Gate. It only took a year and a half.

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When the band released Anthem of the Peaceful Army in 2018, many compared you to classic rock bands like Led Zeppelin, some positively, some negatively. Did the not-so-flattering side of that give everyone thicker skin or a motivation to keep moving forward?

Sam: Yeah, there have been so many comparisons over so many years to so many bands, so many artists. I guess we've always been humbled with reference, honored by affiliation, always. It's an interesting thing because it is a very loud minority that doesn't seem to speak for the quiet majority.

This seems to be this abhorrence within the factions of society that are drawn to ignorant criticism, but that's just something that we'll never be a part of contributing to. And I suppose we're really sort of enlightened to the idea of evolution and the fact that you take one thing to ascend to another thing, to contribute to the future. Sometimes, you have to look back to go forward. We stand on the shoulders of the giants that came before. It's inspiring, really.

How has the move to Nashville changed your perception of being a band?

Sam: It was very interesting, especially in terms of where we came from, which was a very small town in Michigan. It's interesting to call somewhere new "home," and I think we were all very reluctant. I think we're all very pleased to be able to call Nashville home now, especially in terms of its history, what it offers musically. There are so many musical people around and you can certainly feel [it].

I suppose we're in the new side of Nashville, but you can certainly feel this energy boiling and bubbling and in this sort of bloodline, this lifeline of energy. There's certainly an interesting scene going on now in this time. There's so much influence, so much inspiration and so many great artists here. I think it certainly offers us an alternative perspective to growing up in a small town … It's very strange, different, but also a very beautiful and unique thing.

How do you hope the band can be socially conscious beyond music?

Jake: You imbue things that you're saying, that you're creating. You become those things. I think that's ultimately natural, habitual for us to emanate those things, project them.

We're looking at a very new generation, we're looking for new problems to solve. These are the things that we're concerning ourselves with, in a certain sense, but also advocating for, sexuality, equality, etc. This year has certainly been a whirlwind for many different understandings, how we as a society can understand new challenges. I think we do participate ourselves in some of those things outside of the music.

Zakk Cervini On Producing Yungblud, Finding Inspiration During Quarantine And Why Rock Might Roar Back After COVID-19

July 5, 1994 was the day Darius Rucker's life forever changed.

That was when his band, Hootie and the Blowfish, released their seminal debut, Cracked Rear View. Within a matter of months, the album went on to launch his band into the mainstream stratosphere. By mid-1995, Cracked Rear View topped the Billboard 200 — where it stayed for eight weeks — and by February 1996, the band went two-for-two at the 38th GRAMMY Awards, where they were awarded Best New Artist. Three decades on, Cracked Rear View remains one of the best-selling albums in U.S. history.

For Rucker, who has also enjoyed a successful run as a solo country act since 2008, it's all part of a triumphant journey that he recalls in his new memoir, Life's Too Short. A candid retelling of his eventful life, the book recounts the high-highs of musical dreams gloriously come true and the love of his family — including his late mother Carolyn, a frequent inspiration, particularly on his latest set, 2023's Carolyn's Boy. Rucker is also frank about his run-ins with the struggles of his massive success, including the scourge of racism he encountered along the way.

In celebration of Cracked Rear View's big anniversary and the recent release of Life's Too Short, Rucker spoke to GRAMMY.com about his band's biggest hits and career-making success, as well as the moments he knew Hootie, and his country venture, were about to be big.

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How would you say Hootie's sound came about? Was it a natural evolution, or did you have a very clear sound in your head?

It was definitely natural.It all started with Mark and I in the USC dorms, realizing how much of the same music we knew and [were] jamming together —R.E.M.,the Eagles,the Beatles,,Hank Williams, Jr.andKISS.We both grew up on a huge variety of music, and all of those influences shaped our own songs once we started performing and writing together.

There wasa brief momentwhere we tried to do some heavier stuff as grunge was getting popular, but that wasn't us. Hootie was always going to sound like Hootie.

Congratulations on thethe30th anniversary of  'Cracked Rear View.'  When you think about that time in your life and the album, I'm sure the memories just come flooding right back?

Oh, so many. You know, we'd been writing songs for so long and playing them at our live shows, doing everything independently and having pretty good success with it. But making this one was different, because we had a real record deal finally, after so many "almost" deals falling apart, and we went out to a studio in L.A. to record the album. We hadDon Gehmanthereproducing, and I just remember feeling so much joy being in that room making music together.

Doesany onestory stand out?

One of my favorites, and I talk about this in the book, isDavid Crosbycoming to sing harmonies on "Hold My Hand." We were trying to figure out who would do it, and our friend Gena Rankin threw out David's name. She said it so casually, we all thought she was messing with us. There was no way a legend like him was going to come be part of this project! Sure enough, two days later he walked into the studio [to record it]. I still can't believe that happened.

Looking back, the album launched a variety of iconic singles. For example, I know "Hold My Hand" is a special one for you.

Jim "Soni" Sonefeld actually brought "Hold My Hand" to us when we were holding auditions for a drummer. He finished playing and told us he heard we were starting to write original music, so he popped a cassette in with this song on it. We obviously canceled the rest of the auditions.

What about a song like "Let Her Cry"?

I was sitting at a bar in Columbia [South Carolina] when I heard The Black Crowes sing "She Talks to Angels" for the first time. I was transfixed. I made them play it again and again until they wouldn't anymore, and then I went to every bar on the street and made them all play it.

When I finally went home, I tried to shake the song off by listening to something else great, so I put on Bonnie Raitt's Home Plate CD, and eventually decided I was going to write my own "She Talks to Angels," for Bonnie Raitt. The next morning I told Dean [Felber, the band's bassist], who I was living with at the time, that I had drunkenly recorded a song on our little four-track last night and we should listen to it because it was probably pretty funny. It wasn't funny, but it was pretty good.

"Only Wanna Be With You" was another one of the album's many hits. Where did that song come from? I'm especially wondering about one line in there: "I'm such a baby 'cause the Dolphins make me cry."

Anyone who knows my story knows that my mom, Carolyn, had a huge impact on my life and still does to this day, even though we lost her a long time ago. But she also had a specific impact on this song.

I had started writing it, with the chorus and some pretty good lyrics down, but I wanted to add more personal details and couldn't really get it right. I had taken a break from writing to watch the Dolphins game, and as they were about to lose once again after blowing a lead, my mom called. She heard me sniffling, and even though I blamed allergies, she immediately knew it was because of the game. "Unbelievable. Are those Dolphins making you cry again?!" The rest is history.

When did you realize 'Cracked Rear View' was something special?

Our fourth single "Time" really pushed us over the edge in dominating radio airwaves in a way that was hard to wrap our heads around, and really still is. I remember being in a car one time, and "Hold My Hand" was playing as soon as we turned on the radio, which was funny — but honestly, pretty expected at that point. We hit seek through the next few stations and — you can't make this up — "Only Wanna Be With You," "Let Her Cry" and, yep, "Time." Four stations, four Hootie songs. It was wild.

How did your life change?

Oh, it was a rocket ship. I always tell this story, but David Letterman heard our song on a Tuesday, put us on his show on a Friday, and by Monday, we were the biggest band in the world. It happened that quickly, and the opportunities that came from that changed our lives.

Aside from the big hits, were there any songs on the album that particularly meant something to you? 

"Drowning" was an important song for me because I wrote it during the early days when we first started transitioning from covers to our own music, and I wanted to get deeply personal in what I put in songs. I put the hurt I felt from all of the racism surrounding us in that song. The lyrics literally ask, "Why is there a rebel flag hanging from the statehouse walls?"

The band supported me with that song, just like they did at shows where people casually threw the N-word at the stage. Like it has been my whole life, music was my outlet for dealing with that hurt. And I resolved that such ignorance would never stop me.

From 'Cracked Rear View' to 'Carolyn's Boy,' your songwriting as a whole has gotten much more personal. Why has that changed?

I actually think Cracked Rear View was pretty personal. The example of "Drowning" I mentioned earlier kind of shows that. But the vibe of Hootie was so happy-go-lucky that sometimes the deeper meaning of the lyrics got missed.

Country music is all about the lyrics and the storytelling, though, so I think that shows through in my newer music in a more prominent way. And with Carolyn's Boy specifically, I experienced a lot of life during the time we were writing that album. From the pandemic, to relationships, to my kids getting older and leaving the house, there was a lot of life to process and I put all of that into song.

Lightning struck twice when you branched out as a solo act and embarked into country music. When did you realize you made the correct gamble?

It was on Oct. 3, 2008. I had always wanted to make a country record, just because I love country music. When I came to Nashville, I wasn't hoping for immediate success, number one songs or platinum albums. I was just hopeful someone would give me a chance to make a record, and then maybe a chance to make another one.

But on that day in 2008, [my] debut single "Don't Think I Don't Think About It" hit the top of the charts at country radio. It was humbling, and it reaffirmed my belief in myself and my music. No matter what any of the doubters had to say about a Black man in country music, the Hootie singer in country music. The genre embraced [me], and it is still a dream come true almost 20 years later.

What was it like revisiting all of the old memories you delve into in 'Life's Too Short?'

It was therapy in a lot of ways. There are some parts, like about my dad, or my brother, that I didn't expect to talk so much about. But as you start revisiting the different chapters of your life, a lot comes to the surface that you might not have planned on, and you really start to process it, sometimes for the first time.

And then when we got into recording the audio book, reading it back added a whole other layer of emotion to the story. There were parts where I got choked up, and they kept that in the recording, which I think is really powerful — because it shows how much these stories mean to me.

If Tom Petty and the Heartbreakers landed in 2024, how would we define them? For fans of the beloved heartland rockers and their very missed leader, it's a compelling question.

"It's not active rock. It's not mainstream rock. It's not country. It would really fall in that Americana vein," says Scott Borchetta, the founder of Big Machine Label Group. "When you think about what his lyrics were and are about, it's really about the American condition."

To Borchetta, these extended to everything in Petty's universe — his principled public statements, his man-of-the-people crusades against the music industry. "He was an American rebel with a cause," Borchetta says. And when you fuse that attitude with big melodies, bigger choruses, and a grounded, earthy perspective — well, there's a lot for country fans to love.

That's what Coran Capshaw of Red Light Management bet on when he posited the idea of Petty Country: A Country Music Celebration of Tom Petty, a tribute album released June 21. Featuring leading lights like Dolly Parton ("Southern Accents"), Willie and Lukas Nelson ("Angel Dream (No. 2)," Luke Combs ("Runnin' Down a Dream"), Dierks Bentley ("American Girl,") Wynonna and Lainey Wilson ("Refugee"), and other country luminaries covering Tom Petty classics, Petty Country is a seamless union of musical worlds.

Which makes perfect sense: on a core level, Petty, and his band of brothers, were absolutely steeped in country — after all, they grew up in the South — Gainesville, Florida.

"Tom loved all country music. He went pretty deep into the Carter Family, and "Will the Circle Be Unbroken?" and the folk, Americana heart of it," says Petty's daughter, Adria, who helps run his estate. "Hank Williams, and even Ernest Tubb and Patsy Cline… as a songwriter, I think a lot of that real original music influenced him enormously." (The Flying Burrito Brothers, and the Byrds' Gram Parsons-hijacked country phase, were also foundational.)

A key architect of Petty Country was the man's longtime producer, George Drakoulias. "He's worked with Dad for a hundred years since [1994's] Wildflowers, and he has super exquisite taste," Adria says.

In reaching out to prospective contributors, he and fellow music supervisor Randall Poster started at the top: none other than Willie Nelson and Dolly Parton. "Having Willie and Dolly made people stand up and pay attention," Dreakoulias told Rolling Stone, and the Nashville floodgates were opened: Thomas Rhett ("Wildflowers"), Brothers Osborne ("I Won't Back Down"), Lady A ("Stop Draggin' My Heart Around"), and so many others.

Each artist gave Petty's work a distinctive, personal spin. Luke Combs jets down the highway of "Runnin' Down the Dream" like he was born to ride. Along with Yo-Yo Ma and founding Heartbreakers keyboardist Benmont Tench, Rhiannon Giddens scoops out the electronics and plumbs the droning, haunting essence of "Don't Come Around Here No More."

And where a lesser tribute album would have lacquered over the songs with hom*ogenous Nashville production, Petty Country is the opposite.

"I'm not a fan of having a singular producer on records like this. I want each one of them to be their own little crown jewel," Borchetta says. "That's going to give us a better opportunity for them to make the record in their own image."

This could mean a take that hews to the original, or casts an entirely new light on it. "Dierks called up and said, 'Hey, do you think we would be all right doing a little bit more of a bluegrass feel to it?' I was like, 'Absolutely. If you hear it, go get it.'"

"It had the diversity that the Petty women like on the records," Adria says, elaborating that they wanted women and people of color on the roster. "We like to see those tributes to Tom reflect his values; he was always very pro-woman, which is why he has such outspoken women [laughs] in his wake."

Two of Petty Country's unquestionable highlights are by women. Margo Price chose "Ways to Be Wicked," a cut so deep that even the hardcore Petty faithful might not know it; the Let Me Up (I've Had Enough) outtake was buried on disc six of the 1995 boxed set Playback.

"Man, it's just one of those songs that gets in your veins," Price says. "He really knew how to twist the knife — that chorus, 'There's so many ways to be wicked, but you don't know one little thing about love.'" Founding Heartbreakers guitarist Mike Campbell features on the dark, driving banger.

And all interviewed for this article are agog over Dolly Parton's commanding take on "Southern Accents" — the title track of the band's lumpy, complicated, vulnerable 1985 album of the same name. "It's just revelatory… it brings me to my knees," Adria says. "It's just a phenomenal version I know my dad would've absolutely loved."

"It's one of Dolly's best vocals ever, and it's hair-raising," Borchetta says. "You could tell she really felt that track, and what the song was about."

Adria is filled with profuse gratitude for the artists preserving and carrying her dad's legacy.

"I'm really touched that these musicians showed up for my dad," she says. "A lot of people don't want to show up for anything that's not making money for them, or in service to their career, and we really appreciate it… I owe great debt to all of these artists and their managers for making the time to think about our old man like that."

For a dozen years now, Imagine Dragons have delivered melodic anthems that have resonated with audiences from Idaho to Italy. Whether you call the band’s sound arena rock, power pop or formulaic does not matter. What does is the effect these soundscapes have on the masses, album after album.

The Las Vegas trio of Dan Reynolds, Ben McKee and Wayne Sermon may divide critics and peers, but there is no denying they are master craftsmen of earworms. The GRAMMY-winning group has served hit after Billboard-topping hit, racking up sales of 74 million album equivalents, 65 million digital songs and over 160 billion streams.

Frontman and chief lyricist Reynolds despises labels and says conversations about genre are "trite." And, anyway, the songwriter does not make music with fans or critics in mind. Instead, it’s about what he's feeling at any given moment and whether the melody moves him.

"I love things that are melodic," Reynolds tells GRAMMY.com. "I was a classical pianist for 10 years from six to 16 — playing Chopin, Beethoven and Bach — and their songs feature pleasing melodies and intervals. My brain was formed in that classical piano training and that’s still where I write melodies from."

On their sixth studio album, Loom, Imagine Dragons continue the upward trajectory that started with their GRAMMY-winning debut Night Visions. Loom features nine new songs marked by big choruses, pleasing melodies and lyrics that concurrently make you cringe at the clichés and sing along.

Following a period of heavy loss for Reynolds when his grief hung like an invisible cobweb clouding his thoughts — and that Mercury - Acts 1 & 2 chronicled in song— Imagine Dragons went their separate ways. A break was needed and family time called before any thoughts were given to what loomed next.

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Loom is definitely a more joyful record, but buried beneath these sanguine melodies there is still some sadness. In between recording the last album and this one, Reynolds went through a divorce — a life change that is explored in songs like "Don’t Forget Me" and "Fire in These Hills."

For Reynolds, playing live to sold-out arenas and seeing thousands of strangers singing — just like writing songs — is therapeutic. Sporting a plain white t-shirt, with a rack of guitars behind him, the singer-songwriter discussed navigating change, catharsis, the inspirations behind Loom, and why he makes music today is no different than what led him to penning his first-ever song.

"I’m in therapy every week and I have been since I was young," says Reynolds, adding that he started writing music at age 12 to handle emotional distress. "I didn’t know how to say what I was feeling and it wasn’t working by just writing it in a journal. Something about singing those words and putting it over a sonic soundscape felt cathartic. This record was no different and it felt really good."

Ahead of Loom’s release on June 28, GRAMMY.com chatted with Reynolds via Zoom about the inspirsations behind what he considers the band’s most colorful record. The 36-year-old melody maker appeared affable, admitted to currently being sober, and that he was excited to hit the road again with his bandmates for a 30-plus date North American tour that begins at the end of July.

A Sense Of Foreboding, Good And Bad

Multiple members of Imagine Dragons threw out names for their new record, Reynolds notes. "'Loom' just came to me out of nowhere during the filming of our first video. I was like, 'Guys, what do you think?' Within minutes they all loved it."

Reynolds likes the ideas and connotations that come with such a simple word: that something is coming. "The word feels ominous, but it can also be positive," he explains. "This record really dives into change as a lot of change was happening in my life when I wrote these songs."

Beyond those looming feelings, good and bad, Reynolds says he also loved "loom" as a noun. "It’s a very colorful record and a loom brings to mind the intertwining of different colors."

Mattman & Robin

After working with Rick Rubin and having several "cooks in the kitchen" on the last record, Swedish duo Mattman and Robin (Mattias Per Larsson and Robin Lennart Fredriksson) were the sole studio chefs spearheading this production. The difference is reflected in Loom's finished sound.

"This record is solely Mattman & Robin and because of that it’s our most cohesive, concise and pointed record," Reynolds says. "For our own sanity, this time we wanted to make a record that told a very specific story and that sounded like a specific color. I believe we accomplished that better than ever before because we worked with only one producer."

Starting From Square One

The creation of the Imagine Dragons’ sixth album also differed from all their previous projects when it came to the artistic approach and the song-selection process. "For every other record, I arrived at the studio with 150 or more demos that I had put down over a two-year period," Reynolds recalls, adding that the group brought in about 200 demos, selected 70, and recorded 50 during their sessions with Rick Rubin.

While Reynolds had about 150 demos this time around, Mattman and Robin suggested that they "wipe the slate clean, throw out all these demos, and start from square one." Reynolds loved the idea, "because I love to write and I’m always writing."

He wrote about 30 new songs in the studio over four to six months, and then narrowed those down. "It was all very collaborative."

Feeling Colors

Reflecting about the completed record, Reynolds admits that Loom feels like the most up-tempo, concise body of work Imagine Dragons’ has ever done; it’s also the most colorful.

"That’s the reason we chose the sunset/sunrise artwork for the cover because the image can be perceived either way," Reynolds explains. "The record feels like the beginning of things and also the death of things … It's all about change. There are definitely more bright songs than any other record we’ve done, but there are also moments of reflection and heartache."

Reynolds is not one to keep a diary or write notes on his phone. Music is his journal.

"I’ve never been a person to write down an idea and then work on that idea," the songwriter explains. "I always write the same way: I sit down at a piano, with a guitar or at a computer with no theme in mind and create a soundscape that is an honest output of whatever I’m feeling. I then write lyrics and melody to that feeling. It’s been that same way since I was 12 and started writing songs … What I’m feeling in the moment is usually what it’s going to be."

Ever since Reynolds started processing his emotions through music and penned his first song as a pre-teen, he hid behind metaphors — afraid to speak his truth. During these formative years, this truth-telling usually centered on his religious beliefs. Reynolds was raised, along with his nine siblings, as a follower of the Church of Jesus Christ of Latter-day Saints. Reynolds admits that he relied too heavily on figures of speech as a writer, especially when it came to describing his relationship with Mormonism.

Today, the artist no longer hides behind his words. "When I started writing, I was fearful of the people I love understanding what I was saying," Reynolds explains. "I was not thinking back then about the common listener; the only ones who heard my music, from the time I was 12 to 14, were my parents and I sure as hell did not want my mom to hear a song and think, ‘Are you doubting Joseph Smith!’"

Reynolds leaned into metaphor. "so my mom would not know what I was talking about" — and that trajectory continued into his writing style on the first few Imagine Dragons records.

"When I listen to Night Visions, it’s very metaphorical," Reynolds reflects. "'Radioactive' is a song about depression; yet, most people hear it and think it’s a song about the apocalypse!"

However, some of Reynolds’ favorite songwriters — Paul Simon, Billy Joel, Bob Dylan and Cat Stevens — are not overly metaphorical. Working with Rick Rubin on the previous Imagine Dragons double record really helped the songwriter reduce his reliance on imagery and be more authentic. "Rick was always telling me to peel back a little bit, become more vulnerable and stop being such a scaredy-cat," he says.

Metaphors and deeper meanings aside, Reynolds stresses that while he tries to add some lyricism to his words. What matters most, he notes, is that he sings his truth and it’s believable.

Ch-Ch-Ch-Changes

Change is a constant in life and that theme weaves throughout Loom. Like French writer Jean-Baptiste Alphonse Karr wrote in 1894, "plus ça change, plus c’est la même chose." This aphorism, loosely translated, means the more things change, the more they stay the same.

"There are some things in my life that never change and I’ve accepted that," Reynolds says. "One of them is that mental health has always been a bit of a struggle for me, but music helps a lot. At the same time, other things do change. I’m 36 now and I’m not the same person I was when we put out our first record and I was 22."

The throughline in Imagine Dragons' sound is "the human experience told from a self-reflective narrative view," Reynolds continues, adding that Loom felt cathartic.

False Empowerment

Loom’s first single, "Eyes Closed," arrived May 3. The genre-bending song fuses rap, rock and pop, to create another Imagine Dragons anthem.

"'Eyes Closed' is about something that looks perfect and idyllic and then you tap it and it falls into a million pieces," Reynolds explains. "The idea behind that song is that I could do this with my eyes closed, it’s so easy, but the reality is I was not really loving myself or feeling any of those things I was writing about."

It's a theme Reynolds revisits often. "I write a lot of songs because I’m in a bad place and I’m trying to bring about a false sense of confidence, security and empowerment," he says. "I meet people and they say, ‘I work out to this song every morning and it gets my day going,’ and I reply, ‘I’m glad because I really wasn’t going that day!’"

Their International Fanbase

Loom closes with a reprise of "Eyes Closed" featuring Colombian reggaeton maestro J. Balvin. Imagine Dragons are no strangers to collabs. In the past, the band have recorded features with the likes of Kendrick Lamar, Lil Wayne and Wiz Khalifa, but as Reynolds explains, they are always selective in choosing these collaborations. "We don’t collaborate a lot because personally I hate it when the artists I love collaborate too much. I’m like, I want to listen to you … I was waiting for a record from you.

"'Eyes Closed' really felt like the second verse could go in a different direction," Reynolds notes. "I had been listening to something from J. Balvin and I said to the band, ‘This could be cool and interesting, why don’t we try it?’ I’m really happy with how it turned out."

Reynolds adds that Imagine Dragons has become more of an international group that's bigger outside of its home nation. Touring globally has been a boon for the band: "We’ve enjoyed seeing and experiencing different cultures and witnessing how music bypasses all cultures," Reynolds says. "We go places where English is not the first language and people still seem to understand everything we are saying because they just feel it."

Reynold's Faith

As Reynolds’s conversation with GRAMMY.com comes to a close, the songwriter is asked about the inspiration behind the sixth song on Loom: "God’s Don’t Pray."

"It wouldn’t be an Imagine Dragons record without me alluding to my faith," he says. "I’m not a religious person anymore, but as anyone who grows up in religion knows — especially when the rest of your family still follows that faith — it’s still such a prevalent part of your life that it is impossible to write a record without delving into religiosity and the lack thereof."

"I strive for originality in my music," Prince declared in a 1985 interview with MTV. "That was, and will always be the case."

It was this determination to do things his own inimitable way that birthed the decade's most audacious superstar project: Purple Rain.

Prior to the album's June 25, 1984 release, Prince had scored some mainstream hits — including "1999" and "Little Red Corvette" — but hadn't fully blossomed into the prolific, world-conquering musical hero he's now immortalized as. Nor did he have acting experience. Yet, Prince somehow managed to convince his management and label into financing a big-screen hybrid of romance, drama and musical accompanied by an equally ambitious pop soundtrack.

It was an inherently risky career strategy that could have derailed the Purple One's remarkable rise to greatness in one fell swoop. Instead, Purple Rain enjoyed blockbuster success at both the box office and on the charts, with the film grossing more than $68 million worldwide and the album topping the Billboard 200 for a remarkable 24 weeks.

Initially conceived as a double album featuring protege girl group Apollonia 6 and funk rock associates the Time, the Purple Rain OST worked as an entirely separate entity, too. In fact, it had already sold 2.5 million copies in the States before the movie hit theaters, largely thanks to the immediacy of lead single "When Doves Cry," Prince's first ever Billboard Hot 100 No. 1.

And a full 40 years on from its release, Purple Rain's diverse range of power ballads, hard rockers and party anthems still possess the power to stun, whether the phrase "You have to purify yourself in the waters of Lake Minnetonka" is familiar or not. Here's a look at why the GRAMMY-winning record — and 2010 GRAMMY Hall of Fame inductee — is regarded as such a trailblazer.

It Hopped Genres Like No Album Before

While the streaming age has encouraged artists and listeners to embrace multiple genres, back in the 1980s, "stay in your lane" was the common mindset. Of course, a musician as versatile and innovative as Prince was never going to adhere to such a restriction.

The Purple One had already melded pop, soul, R&B, and dance to perfection on predecessor 1999. But on his magnum opus, the star took his sonic adventurism even further, flirting with neo-psychedelia, heavy metal and gospel on nine tracks which completely eschewed any form of predictability. Even its most mainstream number refused to play by the rules: despite its inherent funkiness, "When Doves Cry" is a rare chart-topper without any bass!

As you'd expect from such a virtuoso, Prince mastered every musical diversion taken. And the album's 25 million sales worldwide proved that audiences were more than happy to go along for the ride.

It Championed Female Talent On And Behind The Stage

Although the likes of Jill Jones, Wendy Melvoin and Lisa Coleman had contributed to previous Prince albums, Purple Rain was the first time the Purple One pushed his female musical proteges to the forefront. On "Take Me With U," he shares lead vocals with one of his most famous, Apollonia. On its accompanying tour, he invited Sheila E. to be his opening act. And in something of a rarity even still today, two of the soundtrack's engineers, Susan Rogers and Peggy McCreary, were women.

Melvoin and Coleman would go on to become artists in their own right as Wendy and Lisa, of course. And Prince would also help to radically transform Sheena Easton from a demure balladeer into a pop vixen; compose hits by the Bangles ("Manic Monday"), Martika ("Love Thy Will Be Done"), and Sinead O'Connor ("Nothing Compares 2 U"); and provide career launchpads for Bria Valente and 3RDEYEGIRL.

It Broke Numerous Records

As well as pushing all kinds of boundaries, Purple Rain also broke all kinds of records, including one at the music industry's most prestigious night of the year. At the 1985 GRAMMY Awards, Prince became the first Black artist ever to win Best Rock Performance By A Duo Or Group With Vocal, beating the likes of the Cars, Genesis, Van Halen, and Yes in the process. Purple Rain also picked up Best Score Soundtrack for Visual Media at the same ceremony, and was nominated in the night's most coveted Category, Album Of The Year.

Another impressive feat was the one that had only previously been achieved by the Beatles and Elvis Presley. With the same-named movie also hitting the top of the box office chart, Prince became only the third artist in history to score a No. 1 album, film and song in the same calendar year.

It Changed How Albums Were Sold

Although it seems positively chaste compared to the likes of "WAP," "Anaconda," and "My Neck, My Back (Lick It)," Purple Rain's tale of a "sex fiend" who enjoys pleasuring herself in hotel lobbies was deemed so provocative at the time of release that it inadvertently instigated a political taskforce.

Appalled by the sexual lyrical content of "Darling Nikki," a track she caught her 11-year-old daughter Karenna listening to, future Second Lady Tipper Gore decided to set up the Parents Music Resource Centre with three other "Washington Wives." The organization subsequently persuaded the record industry and retailers to issue any album containing child-unfriendly material with Parental Advisory stickers. (Another Prince-penned hit, Sheena Easton's "Sugar Walls," was also included alongside "Darling Nikki" in the "Filthy 15" list of songs the PMRC deemed to be the most offensive examples.)

It Paved The Way For The Pop Star Film

Prince was the first pop superstar from the 1980s holy trinity to bridge the gap between Hollywood and MTV, with Purple Rain arriving eight months before Madonna's star turn in Desperately Seeking Susan and four years before Michael Jackson's fantastical anthology Moonwalker. And it spawned a whole host of similar vanity projects, too.

You can trace the roots of everything from Mariah Carey's Glitter to Eminem's 8 Mile back to the tale of a troubled musical prodigy — nicknamed The Kid — who finds solace from his abusive home life at Minneapolis' hottest night spot. And while the acting and screenplay were never going to trouble the Academy Awards (as lead actress Apollonia predicted, however, it did pick up Best Score), Purple Rain's spellbinding onstage performances captures the euphoria of live music better than any other concert film, fictional or real.

It Helped Redefine Masculinity in Pop

"I'm not a woman, I'm not a man/ I am something that you'll never understand," Prince sings on Purple Rain's biggest dance floor number "I Would Die 4 U" — one of many occasions in both the album and film that challenged notions of masculinity, gender and sexuality even stronger than the Purple One had before.

Indeed, although the early '80s was unarguably a boom period for white British pop stars outside the heteronormative norm, it was rarer to find artists of color so willing to embrace such fluidity. Prince, however, had no problem — whether sporting his now-iconic dandy-ish, ruffled white shirt and flamboyant purple jacket combo, or unleashing his impressive array of diva-like shrieks and screams on "Computer Blue" and "The Beautiful Ones." André 3000, Lil Nas X and Frank Ocean are just a few of the contemporary names who have since felt comfortable enough to express themselves in similarly transgressive fashion.

It Added To The Great American Songbook

From the apocalyptic rockabilly of "Let's Go Crazy" ("We're all excited/ But we don't know why/ Maybe it's 'cause/ We're all gonna die") and messianic new wave of "I Would Die 4 U," to the experimental rock of "Computer Blue" and self-fulfilling prophecy of "Baby, I'm A Star," Purple Rain delights at every musical turn. But it's the title track that continues to resonate the most.

Following Prince's untimely death in 2016, it was "Purple Rain" — not "1999," not "Kiss," not "The Most Beautiful Girl in the World" — that many fans gravitated toward first. Initially conceived as a country duet with Stevie Nicks, the epic power ballad was described by Prince as pertaining "to the end of the world and being with the one you love and letting your faith/ God guide you through the purple rain."

The superstar acts every inch the preacher on the emotional tour-de-force. And as the final song that Prince ever performed live — on the Atlanta leg of his Piano & A Microphone tour, a week before his untimely passing — closed the curtains on a truly revolutionary career.

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